Weberence.com

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Working in an advertising house is certainly a big challenge that requires from the advert teams to often come up with innovative ideas to make an advert stand out. When a company asks an advertiser to promote a camera the result is usually a picture of the camera with a lot of technical stuff [...]

One of the biggest advertising houses, Saatchi & Saatchi (the Russian Dept.) created a video to attract more Russian customers to Gmail. Four people recreated on the floor the Gmail interface and with their help it works like the real things. See it below.