Weberence.com

For some reason Google has put a lot of resources towards advertising in Russia. Few days ago we posted a very inspired video advert of Gmail. Now comes another marketing trick. Wash your self with a Gmail soap!
Google is distributing soap bars and the only thing you have to do is find a clever way [...]

One of the biggest advertising houses, Saatchi & Saatchi (the Russian Dept.) created a video to attract more Russian customers to Gmail. Four people recreated on the floor the Gmail interface and with their help it works like the real things. See it below.